Written by Dr. Isaac Jones
June 1, 2021
Athletes don’t rise to success and stardom alone; they rely on talented, dedicated coaches to guide, inspire, and challenge them along the way. Just think of the bond between a Superbowl Campion quarterback and his head coach, or the connection between an Olympic gymnast and her coach. They share the entire journey, from victory to defeat and everything in between.
Online health coaching (or even in-person health coaching) isn’t so different from athletic coaching! As patients continue to demand changes to the traditional healthcare landscape, online health coaching is emerging as an exciting and promising alternative.
Partnering with an online health coach allows patients to reap the benefits of a more holistic health approach that focuses on the core pillars of wellness and longevity. Simply put, it’s the healthcare of the future.
I really believe this, and I have a pretty strong track record of making predictions in the health and wellness industry. I’m a futurist, which means I can envision healthcare industry trends and evolutions before they occur. Doing so is exactly how I became a pioneer in the virtual healthcare practice space, and it may also be why Jeff Arnold, founder of Web MD, labeled me the “Doctor of the Future”.
Online health coaching makes it possible for all doctors- virtual or brick-and-mortar, surgical or homeopathic- to provide preventive, predictive, and proactive healthcare in the most impactful way possible.
If you aren’t learning and implementing the online health coach business model, you will be left behind. So leverage this opportunity now to fuel your practice growth and success!
What is Online Health Coaching?
You can Google “health coaching business” and find several definitions. I actually wrote my own to comprehensively define my interpretation of health coaching. This definition is shaped and colored by more than ten years of coaching doctors to master the virtual practice space.
In my own words, health coaching is the methodical process of holding patients accountable for making upgrades in their lifestyle, nutrition, habits, and mindset that creates long-term sustainable transformations.
This concept may sound arduous if you’ve always been a high-volume doctor obligated to see dozens of patients a day. But that doesn’t mean health coaching is out of your reach! The health coach business model makes it surprisingly easy to add health coaching to your practice as a lucrative side hustle.
In fact, I’ve worked with many brick-and-mortar doctors who built a health coaching business structure “on the side” and actually earn more residual revenue through health coaching than through their core medical practice!
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Forget About the Traditional Definition of Health Coaching
In the past, health coaching gained a negative reputation as a “low-level” career path for non-professionals. Doctors often dismissed health coaching opportunities as lacking legitimacy or credibility. But that’s not the case anymore!
As an online health coach, you can provide the highest quality personalized care to every patient, all while enjoying more wealth and freedom than you’ve ever had before. I can say this with such confidence because I’ve witnessed it firsthand, not just with my own virtual practice, but with so many other doctors who partner with Health Experts Alliance.
5 Benefits of a Health Coaching Business
Still not sure if you want to explore a future path as an online health coach? These five benefits of health coaching may persuade you after all.
Creates Loyalty With Patients
When you invest in health coaching, you invest in a powerful system that helps patients achieve transformational change. Compared to the surface-level care they receive in the traditional healthcare system, your health coaching support makes it possible to resolve underlying issues and achieve a healthier, more enjoyable quality of life. If this doesn’t earn loyalty, what will?
Improves Patient Outcomes
Do you ever worry that you’re talking at your patients in the rush to move from one appointment to the next? Health coaching eliminates that problem by allowing you to develop a partnership with every single patient. This creates two-way communication that actually drives real results.
Expands Relationship and Referrals
If your practice knows how to cultivate customer satisfaction, you can earn up to 50% of all new signups from referrals made by existing patients. That’s huge!
But those referrals only come after you change the dynamic of your practice to expand relationships with your patients and prove they can trust you to transform their wellness. Health coaching makes this all a reality.
Builds a Continuity Revenue Model
You shouldn’t have to work hard for every dollar you make. Health coaching provides a steady stream of residual income so that you can grow your business. I call this a continuity revenue model because your health coaching business model leads patients to purchase supplements and other products through your practice as well. This creates a cycle of revenue that all leads back to you.
Guarantees a Win-Win-Win
The online health coach business model isn’t just a win-win.
It’s a win-win-win for your patients, your profitability, and yourself.
As you cultivate your health coaching business and secure more patients, you’ll simultaneously generate more revenue, improve the lives of your patients, and build more freedom into your own life.
Not too bad for a concept that wasn’t taken seriously until a few years ago! This is exactly why I’d love for you to consider becoming a part of the HEA family and investing in one of the virtual practice education courses we offer.
HEA is the global leader in health coach education; just ask any of your Virtual Practice Accelerator participants who now make six, seven, even eight figures in income thanks to online health coaching. All it takes is a slight shift in your business model to create an unbelievable future for your family, your business, and your life.
Discover How Health Practitioners Are Quietly Doubling their Businesses By Tapping Into The Multi-Trillion Dollar Longevity Industry
(Hint: It’s Easier Than You Think)
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