As a practitioner with a brick-and-mortar location, taking your business online might feel like an enormous—or even impossible—task. But it’s so much easier to achieve than you realize! Chances are that you’re already implementing virtual techniques in your...

When I built my virtual practice, the economic crisis of 2007-2008 had just begun. Sounds like a recipe for disaster, right? How could I build a new business during a time when the nation’s economic foundation was crumbling like dust?

Believe it or not, my brand new virtual practice thrived despite the economy’s downturn, thanks largely to the strategies I used to “future-proof” my business. These future-proof strategies became more relevant than ever in 2020, as a pandemic and flood of other crises proved that we’re living in unprecedented and uncertain times.

Fortunately, it’s possible to strengthen your practice through any type of uncertainty. It’s just a matter of positioning yourself as the type of business with the tools to grow through hardship.