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Practice Growth
The Best Natural Health Practice Lead Generation Strategies
You know the term lead generation and you know it matters to your business… but you have no idea how to implement it effectively.
Don’t worry, you’re not the only one. So many talented, driven, brilliant doctors are stuck in lead generation no-man’s-land. Some have thousands of leads, but no formula to convert them into lasting patients. Others have enviable marketing plans with no established audience.
Whichever piece of the puzzle you’re missing, now is the best time to bolster your lead generation systems!
How to Overcome the Fear of Choosing a Niche
How long have you operated as a medical practitioner with the motto of anything goes, as long as I can do the work!
Don’t worry, you’re not alone. Many doctors find themselves trapped in this counterproductive mindset. Though you want to expand your patient base and strengthen your brand identity, the thought of choosing a niche fills you with fear.
But why fear the key to your success? Picking a niche is one of the most strategic (and lucrative!) gifts you can give to your medical practice.
Practice Marketing
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How to Future-Proof Your Virtual Practice for Long-Term Success
When I built my virtual practice, the economic crisis of 2007-2008 had just begun. Sounds like a recipe for disaster, right? How could I build a new business during a time when the nation’s economic foundation was crumbling like dust?
Believe it or not, my brand new virtual practice thrived despite the economy’s downturn, thanks largely to the strategies I used to “future-proof” my business. These future-proof strategies became more relevant than ever in 2020, as a pandemic and flood of other crises proved that we’re living in unprecedented and uncertain times.
Fortunately, it’s possible to strengthen your practice through any type of uncertainty. It’s just a matter of positioning yourself as the type of business with the tools to grow through hardship.
How to Create the Ultimate Chiropractic Marketing Plan
Earlier in my career, I managed marketing initiatives for one of the largest health centers in America. We were machines when it came to developing, implementing, and tracking marketing efforts.
My experiences with that multi-million dollar practice taught me invaluable lessons in the world of chiropractic marketing. Since then, I’ve adapted those time-tested strategies into virtual medicine and helped online practices blaze a path forward to lasting success. Now I want to share those solutions for use in your own virtual chiropractic practice!
