Virtual Practice
How to Future-Proof Your Virtual Practice for Long-Term Success
When I built my virtual practice, the economic crisis of 2007-2008 had just begun. Sounds like a recipe for disaster, right? How could I build a new business during a time when the nation’s economic foundation was crumbling like dust?
Believe it or not, my brand new virtual practice thrived despite the economy’s downturn, thanks largely to the strategies I used to “future-proof” my business. These future-proof strategies became more relevant than ever in 2020, as a pandemic and flood of other crises proved that we’re living in unprecedented and uncertain times.
Fortunately, it’s possible to strengthen your practice through any type of uncertainty. It’s just a matter of positioning yourself as the type of business with the tools to grow through hardship.
Is Virtual Healthcare the New Normal for Chiropractors?
As a chiropractor, you spend five or six days a week working one-on-one with your patients. Your income hinges on the number of patients you treat. So it might sound wild—impossible, even—to consider taking your chiropractic practice virtual.
After all, what does virtual healthcare look like for chiropractors? How is it even possible?
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Practice Growth
The Strategic Patient Journey: Designing an Onboarding Experience That Converts and Retains
LongevityOne of the most overlooked growth levers in a longevity or functional medicine practice isn’t marketing, it’s onboarding. Most practitioners spend enormous energy attracting new patients but very little time designing what happens after a patient says yes....
From Clinic to Community: Hosting Live Patient Events That Drive Growth and Authority
LongevityIf you want to grow your longevity practice in a way that builds trust, deepens relationships, and accelerates referrals, stop thinking only in terms of ads and funnels. Start thinking in terms of rooms. There is something powerful about getting patients,...
Practice Marketing
The Future of Healthcare Lead Generation Is Bright…And Online
The future of healthcare lead generation is brighter than ever before...because it’s gone virtual! Your medical practice is no longer limited by the attention and accessibility of local customers. Instead, a strong virtual presence instantly connects your services to...
6 Functional Medicine Marketing Tips for Practice Owners
I’ve been captivated by the concept of functional medicine marketing since I was a college student in 2005. I spent years training in top doctors' offices, absorbing everything I could about marketing techniques and strategies. Despite the differences in marketing...
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