Virtual Practice
How to Future-Proof Your Virtual Practice for Long-Term Success
When I built my virtual practice, the economic crisis of 2007-2008 had just begun. Sounds like a recipe for disaster, right? How could I build a new business during a time when the nation’s economic foundation was crumbling like dust?
Believe it or not, my brand new virtual practice thrived despite the economy’s downturn, thanks largely to the strategies I used to “future-proof” my business. These future-proof strategies became more relevant than ever in 2020, as a pandemic and flood of other crises proved that we’re living in unprecedented and uncertain times.
Fortunately, it’s possible to strengthen your practice through any type of uncertainty. It’s just a matter of positioning yourself as the type of business with the tools to grow through hardship.
Is Virtual Healthcare the New Normal for Chiropractors?
As a chiropractor, you spend five or six days a week working one-on-one with your patients. Your income hinges on the number of patients you treat. So it might sound wild—impossible, even—to consider taking your chiropractic practice virtual.
After all, what does virtual healthcare look like for chiropractors? How is it even possible?
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Practice Growth
Building a Physician Referral Network Without Cold Outreach
LongevityIf you want to grow a longevity practice, referrals from other physicians are one of the most powerful and underutilized growth levers available to you. But let’s be honest. Most doctors hate cold outreach. We don’t want to send awkward emails, show up...
From Transactional Care to Transformation Programs: How to Build a Recurring Revenue Model in Longevity Medicine
LongevityIf you’re still building your practice around visits, you’re building on sand. Longevity medicine is not episodic. It’s not transactional. It’s not “see you in six months.” It’s longitudinal, data-driven, behavior-shaping, and system-optimizing. Yet many...
Practice Marketing
The Future of Healthcare Lead Generation Is Bright…And Online
The future of healthcare lead generation is brighter than ever before...because it’s gone virtual! Your medical practice is no longer limited by the attention and accessibility of local customers. Instead, a strong virtual presence instantly connects your services to...
6 Functional Medicine Marketing Tips for Practice Owners
I’ve been captivated by the concept of functional medicine marketing since I was a college student in 2005. I spent years training in top doctors' offices, absorbing everything I could about marketing techniques and strategies. Despite the differences in marketing...
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